As of the second quarter of 2025, technology and electronics was the segment with the highest share of digital advertising expenditure in Malaysia, with **** percent. This was followed by personal care advertising, with **** share of digital ad spending, and food and beverage advertising, with **** share of digital ad spending.
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Malaysia Advertisers Association. (September 15, 2025). Share of digital advertising expenditure in Malaysia in 2nd quarter 2025, by segment [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1551027/malaysia-digital-ad-expenditure-share-by-segment/
Malaysia Advertisers Association. "Share of digital advertising expenditure in Malaysia in 2nd quarter 2025, by segment." Chart. September 15, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1551027/malaysia-digital-ad-expenditure-share-by-segment/
Malaysia Advertisers Association. (2025). Share of digital advertising expenditure in Malaysia in 2nd quarter 2025, by segment. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1551027/malaysia-digital-ad-expenditure-share-by-segment/
Malaysia Advertisers Association. "Share of Digital Advertising Expenditure in Malaysia in 2nd Quarter 2025, by Segment." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Sep 2025, /statistics/1551027/malaysia-digital-ad-expenditure-share-by-segment/
Malaysia Advertisers Association, Share of digital advertising expenditure in Malaysia in 2nd quarter 2025, by segment ÌÇÐÄÆƽâ°æ, /statistics/1551027/malaysia-digital-ad-expenditure-share-by-segment/ (last visited July 20, 2026)
Share of digital advertising expenditure in Malaysia in 2nd quarter 2025, by segment [Graph], Malaysia Advertisers Association, September 15, 2025. [Online]. Available: /statistics/1551027/malaysia-digital-ad-expenditure-share-by-segment/
