During the last quarter of 2023, **** percent of American and Canadian non-users of OTT video indicated that watching traditional TV was enough for them, making it the most common reason for not using streaming services. Further **** percent stated that they do not like to watch online content.
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Media Play News. (July 23, 2024). Reasons for not using over-the-top (OTT) video services in the United States and in Canada as of 4th quarter 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 18, 2026, from /statistics/1490749/reasons-non-users-for-ott-us-can/
Media Play News. "Reasons for not using over-the-top (OTT) video services in the United States and in Canada as of 4th quarter 2023." Chart. July 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 18, 2026. /statistics/1490749/reasons-non-users-for-ott-us-can/
Media Play News. (2024). Reasons for not using over-the-top (OTT) video services in the United States and in Canada as of 4th quarter 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 18, 2026. /statistics/1490749/reasons-non-users-for-ott-us-can/
Media Play News. "Reasons for Not Using Over-the-top (Ott) Video Services in The United States and in Canada as of 4th Quarter 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Jul 2024, /statistics/1490749/reasons-non-users-for-ott-us-can/
Media Play News, Reasons for not using over-the-top (OTT) video services in the United States and in Canada as of 4th quarter 2023 ÌÇÐÄÆƽâ°æ, /statistics/1490749/reasons-non-users-for-ott-us-can/ (last visited July 18, 2026)
Reasons for not using over-the-top (OTT) video services in the United States and in Canada as of 4th quarter 2023 [Graph], Media Play News, July 23, 2024. [Online]. Available: /statistics/1490749/reasons-non-users-for-ott-us-can/
