According to a survey from ****, the majority of TV streaming viewers in Canada were among adults between 35 and 54 years old, with ** percent of people interviewed being born between 1970 and 1990. While baby boomers still watch traditional cable TV more than streaming content, Gen Z and millennials opt for online video platforms, such as Netflix or Disney+.
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Roku. (September 11, 2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku. "Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age." Chart. September 11, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku. (2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku. "Distribution of Tv Streaming and Cable Tv Viewers in Canada as of July 2024, by Age." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 11 Sep 2024, /statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku, Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age ÌÇÐÄÆÆ½â°æ, /statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/ (last visited July 24, 2026)
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age [Graph], Roku, September 11, 2024. [Online]. Available: /statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/