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Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024

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Source

In cooperation with
Release date

September 2024

Region

South Korea

Survey time period

June 13 to 30, 2024

Number of respondents

467 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "Why did you subscribe to more than one streaming service provider? (choose all that apply)"

Multiple answers were allowed.

Citation formats

Reasons for having several SVoD subscriptions South Korea 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 4, 2024

According to a survey conducted by in South Korea in 2024, around ** percent of respondents stated that they subscribed to multiple Subscription-Video-on-Demand (SVoD) or video streaming service providers because the shows they wanted to watch were spread out across multiple different providers. Another common reason was wanting to watch original content released by several different providers.

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