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Projected revenue of YouTube in the United States from 2020 to 2025 (in billion U.S. dollars)

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Source

Release date

October 2023

Region

United States

Survey time period

2020 to 2023

Special properties

all figures are estimates; subscription revenue and advertising revenue; YouTube subscription revenue does not include revenue from YouTube TV but does include YouTuve Music

Supplementary notes

*Forecast

Citation formats

Estimated annual YouTube revenue in the U.S. 2020-2025

Published by
Christy Tila,
Jan 2, 2024

In 2023, YouTube was projected to generate an estimated ** billion U.S. dollars in revenue in the United States. The video platform’s revenue is set to increase to 22 billion U.S. dollars in 2025. The majority of YouTube's revenue comes from advertising, with subscriptions making up a much smaller share of the total.

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Topics

YouTubeGoogleAlphabet Inc.Online video usage in the United StatesStreaming in the United States
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