According to a survey by in Vietnam in November 2023, around ** percent of respondents said that they would usually find the item and purchase it online. In addition, other consumers ordered products online and picked them up in a retail store or from a pick-up location, as stated by ** percent of the surveyed respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Rakuten Insight. (December 14, 2023). Channels used to purchase an item among consumers in Vietnam as of November 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1440700/vietnam-leading-purchase-channels-among-consumers/
Rakuten Insight. "Channels used to purchase an item among consumers in Vietnam as of November 2023." Chart. December 14, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1440700/vietnam-leading-purchase-channels-among-consumers/
Rakuten Insight. (2023). Channels used to purchase an item among consumers in Vietnam as of November 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1440700/vietnam-leading-purchase-channels-among-consumers/
Rakuten Insight. "Channels Used to Purchase An Item among Consumers in Vietnam as of November 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Dec 2023, /statistics/1440700/vietnam-leading-purchase-channels-among-consumers/
Rakuten Insight, Channels used to purchase an item among consumers in Vietnam as of November 2023 ÌÇÐÄÆƽâ°æ, /statistics/1440700/vietnam-leading-purchase-channels-among-consumers/ (last visited July 25, 2026)
Channels used to purchase an item among consumers in Vietnam as of November 2023 [Graph], Rakuten Insight, December 14, 2023. [Online]. Available: /statistics/1440700/vietnam-leading-purchase-channels-among-consumers/
