According to a survey conducted in November 2023 in India, the majority of respondents preferred shopping in physical stores, especially during festive occasions. On the contrary, ** percent of consumers favored online selling platforms during flash sales.
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Livemint. (November 2, 2023). Retail shopping preferences in India as of November 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 16, 2026, from /statistics/1425334/india-shopping-preference/
Livemint. "Retail shopping preferences in India as of November 2023 ." Chart. November 2, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 16, 2026. /statistics/1425334/india-shopping-preference/
Livemint. (2023). Retail shopping preferences in India as of November 2023 . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 16, 2026. /statistics/1425334/india-shopping-preference/
Livemint. "Retail Shopping Preferences in India as of November 2023 ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Nov 2023, /statistics/1425334/india-shopping-preference/
Livemint, Retail shopping preferences in India as of November 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1425334/india-shopping-preference/ (last visited July 16, 2026)
Retail shopping preferences in India as of November 2023 [Graph], Livemint, November 2, 2023. [Online]. Available: /statistics/1425334/india-shopping-preference/