| Characteristic | 18-49 years | 50 years and older |
|---|---|---|
| Change their social media privacy settings* | 76% | 57% |
| Turn off cookies or website tracking | 65% | 68% |
| Have stopped using a digital product due to concern about data use | 49% | 49% |
| Use a browser or search engine that doesn't track them | 49% | 38% |
| Use encrypted messaging services | 42% | 30% |
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Source
Source
Release date
October 2023
More information
Region
United States
Survey time period
May 15 to 21, 2023
Number of respondents
5,101 respondents
Age group
18 years and older
Special properties
U.S. adults; internet users; nationally representative
Method of interview
Online panel
Supplementary notes
The source adds the following information specifying the data:
"Percentage who say they ever __ to manage their privacy online."
"Those who did not give an answer or who do not use the internet are not shown."
* Based on social media users.
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