*The share of survey respondents who had a social media account amounted to 64.7 percent of the survey sample. Only people who had a social media account were asked about their usage frequency.
**The survey had a high share of respondents aged between 40 to 79 years old, while the younger age cohorts had a smaller sample share.
Original question: "How often do you use SNS?"
Citation formats
Frequency of using social networking services (SNS) Japan 2020
According to a survey conducted in November 2020, close to ** percent of the respondents in Japan used social media more than *** times a day. The share of people who had registered but did not use their accounts at all amounted to more than *** percent.
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PR Times. (December 14, 2020). Frequency of using social media among users in Japan as of November 2020 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1155195/japan-frequency-of-using-social-media/
PR Times. "Frequency of using social media among users in Japan as of November 2020." Chart. December 14, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1155195/japan-frequency-of-using-social-media/
PR Times. (2020). Frequency of using social media among users in Japan as of November 2020. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1155195/japan-frequency-of-using-social-media/
PR Times. "Frequency of Using Social Media among Users in Japan as of November 2020." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 14 Dec 2020, /statistics/1155195/japan-frequency-of-using-social-media/
PR Times, Frequency of using social media among users in Japan as of November 2020 ÌÇÐÄÆÆ½â°æ, /statistics/1155195/japan-frequency-of-using-social-media/ (last visited July 24, 2026)
Frequency of using social media among users in Japan as of November 2020 [Graph], PR Times, December 14, 2020. [Online]. Available: /statistics/1155195/japan-frequency-of-using-social-media/