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Role of advertising according to marketers in Germany as of August 2023

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Sources

Release date

September 2023

Region

Germany

Survey time period

July 26 to August 10, 2023

Number of respondents

290 respondents

Special properties

among marketers and communications specialists

Method of interview

Online survey

Citation formats

Role of advertising according to marketers in Germany 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 1, 2023
During a survey carried out in summer 2023 in Germany, ** percent of responding marketers stated that the current role of advertising was increasing sales. On the hand, only ** percent of respodents believed advertising would keep this role in the future.
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