The survey included 4,102 responses from professionals in the field that hold a higher leadership role across North America, Latin America, Asia Pacific, Japan, and Europe.
Date of release is the date of access.
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Digital commerce channels B2B pharmacies invested in worldwide 2022
In 2022, global business-to-business (B2B) pharmacies invested in multiple digital commerce channels. Sales representatives were preferred by a share of ** percent, with third-party distributors being invested in by ** percent. Around ** percent of pharmacies invested in customer service centers and phone or mail orders.
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Salesforce.com. (September 1, 2023). Share of business-to-business (B2B) pharmacies' investing in digital commerce channels worldwide in 2022, by channel [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1411578/digital-channels-b2b-pharmacies-invested-in-worldwide/
Salesforce.com. "Share of business-to-business (B2B) pharmacies' investing in digital commerce channels worldwide in 2022, by channel." Chart. September 1, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1411578/digital-channels-b2b-pharmacies-invested-in-worldwide/
Salesforce.com. (2023). Share of business-to-business (B2B) pharmacies' investing in digital commerce channels worldwide in 2022, by channel. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1411578/digital-channels-b2b-pharmacies-invested-in-worldwide/
Salesforce.com. "Share of Business-to-business (B2b) Pharmacies' Investing in Digital Commerce Channels Worldwide in 2022, by Channel." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Sep 2023, /statistics/1411578/digital-channels-b2b-pharmacies-invested-in-worldwide/
Salesforce.com, Share of business-to-business (B2B) pharmacies' investing in digital commerce channels worldwide in 2022, by channel ÌÇÐÄÆƽâ°æ, /statistics/1411578/digital-channels-b2b-pharmacies-invested-in-worldwide/ (last visited July 31, 2026)
Share of business-to-business (B2B) pharmacies' investing in digital commerce channels worldwide in 2022, by channel [Graph], Salesforce.com, September 1, 2023. [Online]. Available: /statistics/1411578/digital-channels-b2b-pharmacies-invested-in-worldwide/
