Surveying 4,102 responses from professionals in the field that hold a higher leadership role across North America, Latin America, Asia Pacific, Japan, and Europe.
Date of release is the date of access.
*Forecasts in this report are forward-looking projections based on current and prior values and do not guarantee future performance or results.
Citation formats
B2C pharmacies' revenue share from digital channels worldwide 2020-2024
In 2022, global business-to-consumer (B2C) pharmacy professionals gave insight into the share of revenue coming from online channels. According to the survey, e-commerce contributed to approximately ** percent of their revenue in 2020. However, they expected a significant increase in this share, estimating it to reach around ** percent by 2024.
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Salesforce.com. (September 1, 2023). Share of business-to-consumer (B2C) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1410758/share-of-revenue-b2c-pharmacies-online-worldwide/
Salesforce.com. "Share of business-to-consumer (B2C) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024." Chart. September 1, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1410758/share-of-revenue-b2c-pharmacies-online-worldwide/
Salesforce.com. (2023). Share of business-to-consumer (B2C) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1410758/share-of-revenue-b2c-pharmacies-online-worldwide/
Salesforce.com. "Share of Business-to-consumer (B2c) Pharmacies' Revenue Coming from Digital Channels Worldwide in Selected Years from 2020 to 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Sep 2023, /statistics/1410758/share-of-revenue-b2c-pharmacies-online-worldwide/
Salesforce.com, Share of business-to-consumer (B2C) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024 ÌÇÐÄÆƽâ°æ, /statistics/1410758/share-of-revenue-b2c-pharmacies-online-worldwide/ (last visited August 01, 2026)
Share of business-to-consumer (B2C) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024 [Graph], Salesforce.com, September 1, 2023. [Online]. Available: /statistics/1410758/share-of-revenue-b2c-pharmacies-online-worldwide/
