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Brand preference among household care shoppers in the United States in 2023, by brand type

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Source

In cooperation with
Release date

April 2023

Region

United States

Survey time period

2023

Number of respondents

756 respondents

Age group

18 years and older

Supplementary notes

The source does not specify the date or type of the survey.

The source asked respondents if they preferred to buy the store's brand or a national name brand.

Citation formats

Brand preference among household care shoppers in the U.S. 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 28, 2023
The results of a survey conducted in 2023 show that nearly ** percent of U.S. household care shoppers stated that they preferred to purchase store brands. About ** of participants said that they had no preference.
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