| Characteristic | Your top selection criterion is quality or services | Your top selection criterion is price | Your top selection criterion is the brand or retailer |
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| - | - | - | - |
| - | - | - | - |
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| - | - | - | - |
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| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
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Release date
February 2023
Region
Europe
Survey time period
November 3 to November 16, 2022
Number of respondents
14,200 respondents
Age group
18-75 years
Method of interview
Computer-assisted web interviews (CAWI)
Supplementary notes
Original survey question: "What is your attitude to each of the following products and services? (Cars)"
The sample size was of 800 participants in each countries except for France, which had 3,000 participants. The quota method was used for sampling, so the sample is representative (gender, age, region of residence, socio-professional category/income).
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