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Frequency of engagement with social media and entertainment platforms among Vietnamese consumers as of December 2022, by platform

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Source

In cooperation with
Release date

February 2023

Region

Vietnam

Survey time period

December 6 to 13, 2022

Number of respondents

1,074 respondents

Age group

18 years and older

Special properties

respondents whose purchase were influenced in last six months (any product category)

Supplementary notes

The source did not mention the type of survey used.

Original question: "What social media platforms/ entertainment platforms do you engage with, and if so, how frequently?"

Citation formats

Frequency of engagement with social media and entertainment platforms in Vietnam 2022

Published by Thuy D., Jun 13, 2023

According to a December 2022 survey, around ** percent of Vietnamese respondents confirmed engaging with Facebook and YouTube on a weekly basis or more. In terms of engagement frequency, Snapchat, LinkedIn, and Reddit were among the platforms with less than weekly engagement.

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Statistics on " Social media in Vietnam "

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Overview

4

Users

6

Leading platforms

6

Social commerce

6

User behavior

4

Influencer marketing

7

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Topics

Social media in VietnamE-commerce in VietnamInternet usage in VietnamDigital advertising in VietnamSocial commerce in Vietnam
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* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

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