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Leading reasons for purchasing on social media among consumers in the Philippines as of February 2025

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Source

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Release date

March 2025

Region

Philippines

Survey time period

February 12 to 28, 2025

Number of respondents

7,630 respondents

Age group

16 years and older

Special properties

among respondents who made a purchase on social media

Method of interview

Online survey

Supplementary notes

Original question: 鈥淲hy did you purchase something on social media?鈥

Multiple answers were allowed.

Citation formats

Main reasons for shopping on social media Philippines 2025

Published by
F. Watty,
Apr 17, 2025

According to a survey conducted in the Philippines in February 2025, the convenience of social commerce was the leading reason for shopping on social media, according to ** percent of respondents. The availability of sales and promotion codes was the second most common reason for social commerce transactions among Filipinos.

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Statistics on " Social commerce in the Philippines "

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Other statistics that may interest you Social commerce in the Philippines

Overview

4

Consumer behavior

4

Social commerce advertising

6

Influencer marketing

5

Social media platforms

4

Key indicators

5

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Topics

Social commerce in the PhilippinesInternet usage in the PhilippinesE-commerce in the PhilippinesSocial media in the PhilippinesCybersecurity and cybercrime in the Philippines
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
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