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Which of these would contribute to you buying sustainable clothing (even) more often? That...

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Source

Release date

April 2022

Region

Germany

Survey time period

2019 and 2021

Number of respondents

3,319 Utopia users (2021)

Method of interview

Online survey

Supplementary notes

Multiple choice of 3 answers max.

Citation formats

Factors contributing to sustainable clothing purchases in Germany in 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 6, 2023
Around ** percent of Germans would buy more sustainable clothing if it were clearly identifiable as such, as of 2021. ** percent would do so if the selection were wider and more attractive. Figures are based on an online survey conducted in Germany in 2019 and 2021.
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