Comfort was the leading factor considered when purchasing apparel among Australian consumers as of December 2025, according to the ÌÇÐÄÆÆ½â°æ Global Consumer survey, with around ** percent of respondents taking this into consideration. Quality and the durability of a clothing item were also highly important purchase criteria among Australian respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
ÌÇÐÄÆÆ½â°æ. (January 15, 2026). Purchase criteria for apparel in Australia as of December 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1493302/australia-purchase-criteria-for-apparel/
ÌÇÐÄÆÆ½â°æ. "Purchase criteria for apparel in Australia as of December 2025." Chart. January 15, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1493302/australia-purchase-criteria-for-apparel/
ÌÇÐÄÆÆ½â°æ. (2026). Purchase criteria for apparel in Australia as of December 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1493302/australia-purchase-criteria-for-apparel/
ÌÇÐÄÆÆ½â°æ. "Purchase Criteria for Apparel in Australia as of December 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Jan 2026, /statistics/1493302/australia-purchase-criteria-for-apparel/
ÌÇÐÄÆÆ½â°æ, Purchase criteria for apparel in Australia as of December 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1493302/australia-purchase-criteria-for-apparel/ (last visited July 24, 2026)
Purchase criteria for apparel in Australia as of December 2025 [Graph], ÌÇÐÄÆÆ½â°æ, January 15, 2026. [Online]. Available: /statistics/1493302/australia-purchase-criteria-for-apparel/