according to parents and their 2-to-12-year-old children
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Thinking about the last time you watched content with your child, do you remember seeing any ads?"
The source does not provide any information regarding missing percentage points to 100.
Citation formats
Ad recall among parents watching content with their children in the U.S. 2024
During a May 2024 online survey among parents of children aged two to ** in the United States, nearly half (or ** percent) reported seeing commercials when watching content with their kids. Around ** percent said they did not see any ads, while ** percent skipped commercials. According to the same study, most U.S. kids saw ads on YouTube that led them to ask their parents to make a purchase.
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Precisify. (August 28, 2024). Percentage of parents recalling seeing ads when they last watched content with their children in the United States as of May 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1339447/media-where-us-parents-have-seen-ads-together-with-their-children/
Precisify. "Percentage of parents recalling seeing ads when they last watched content with their children in the United States as of May 2024." Chart. August 28, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1339447/media-where-us-parents-have-seen-ads-together-with-their-children/
Precisify. (2024). Percentage of parents recalling seeing ads when they last watched content with their children in the United States as of May 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1339447/media-where-us-parents-have-seen-ads-together-with-their-children/
Precisify. "Percentage of Parents Recalling Seeing Ads When They Last Watched Content with Their Children in The United States as of May 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Aug 2024, /statistics/1339447/media-where-us-parents-have-seen-ads-together-with-their-children/
Precisify, Percentage of parents recalling seeing ads when they last watched content with their children in the United States as of May 2024 ÌÇÐÄÆƽâ°æ, /statistics/1339447/media-where-us-parents-have-seen-ads-together-with-their-children/ (last visited August 01, 2026)
Percentage of parents recalling seeing ads when they last watched content with their children in the United States as of May 2024 [Graph], Precisify, August 28, 2024. [Online]. Available: /statistics/1339447/media-where-us-parents-have-seen-ads-together-with-their-children/
