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Value of average online order (AOV) of luxury apparel products from 1st quarter 2023 to 1st quarter 2025 (in U.S. dollars)

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Source

Release date

May 2025

Region

Worldwide

Survey time period

Q1 2023 to Q1 2025

Supplementary notes

Data is based on 29 billion visits from 1 billion shoppers to 2,276 digital commerce sites in 61 countries.
Date of release is date of access.

Citation formats

Quarterly average online order value of luxury apparel 2023-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, May 9, 2025

Globally, the average online order value (AOV) of luxury apparel items was approximately *** U.S. dollars in the first quarter of 2025. Over the survey period, the average order value peaked in the fourth quarter of 2024 at around *** U.S. dollars.

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