Global fashion shopping cart abandonment rate 2021

Online shopping cart abandonment rate on fashion e-commerce websites worldwide in 2021, by segment

Global online fashion shopping cart abandonment rate 2021, by type

Last update:

Apr 25, 2022

Author:

��ƽ�� Research Department

Region:

Worldwide

Survey time period:

From 01/01/2021 to 31/12/2021

In 2021, the shopping cart abandonment rate on fashion websites worldwide reached 84.4 percent. In comparison, luxury fashion websites had a cart abandonment rate of almost 88 percent. Both values were significantly higher than the average abandonment rate on e-commerce websites, which stood at 77 percent.

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Online shopping cart abandonment rate on fashion e-commerce websites worldwide in 2021, by segment

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