Original question: "Do you agree with the following statement? It is important that brands understand my faith."
Respondent share given here is based on respondents who agree with the above statement.
Number of respondents:
Bangladesh: 521
Malaysia: 702
India: 539
Indonesia: 857
Pakistan: 804
Uzbekistan: 204
Citation formats
Importance for brands to understand Islam for Muslim shoppers Asia 2022, by country
According to a survey conducted in selected Asian countries in February and March 2022, 78 percent of all Muslim respondents have agreed upon that it is important for the brands to understand their faith while marketing during Ramadan in 2022. Moreover, among the other Asian countries, Indonesia had the highest share of Muslim respondents, who agree on that brands should understand their faith, valuing to 88 percent. Comparatively, 49 percent of Muslim respondents in Uzbekistan agree on the statement of brands understanding the faith of Muslims during Ramadan in 2022.
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TGM Research. (March 30, 2022). Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research. "Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country." Chart. March 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research. (2022). Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research. "Share of Muslims Who Find It Important for Brands to Understand Their Faith in Asia in 2022, by Selected Country." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Mar 2022, /statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research, Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country ÌÇÐÄÆƽâ°æ, /statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/ (last visited August 05, 2026)
Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country [Graph], TGM Research, March 30, 2022. [Online]. Available: /statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
