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Back-to-school items moms expect to purchase for the upcoming school year in Canada in 2020

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Source

Release date

July 2020

Region

Canada

Survey time period

July 4 to 15, 2020

Number of respondents

331 respondents

Age group

18 years and older

Special properties

Canadian mothers with children entering K-12 in the fall of 2020

Method of interview

Online survey

Supplementary notes

Original survey question: "Which of the following items do you currently expect to purchase for the upcoming school year?"

Citation formats

Popular back-to-school shopping product categories in Canada 2020

Published by
F. Watty,
Jul 27, 2020
According to a back-to-school survey carried out in July 2020, food for packed lunches was the category which most Canadian mothers with children entering K-12 in 2020 were likely to purchase – some ** percent of respondents were planning to food. Footwear and clothes were also among the most popular back-to-school shopping categories.

The back-to-school market in Canada

In the academic year 2017/18, there were over **** million students enrolled in public elementary and secondary schools in Canada, creating a huge market for back-to-school supplies. Over two million of these students were enrolled in schools in Ontario.

Footwear in Canada

Total footwear sales in Canada were forecast to reach around *** billion U.S. dollars by 2020, a projected increase of over billion dollars over a ten-year period. As of December 2018, there were almost shoe stores located across Canada to cater for parents’ back-to-school needs.
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