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Distribution of advertising video-on-demand (AVOD) household market in Latin America in 4th quarter 2021, by platform

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Sources

Release date

July 2022

Region

Latin America and the Caribbean

Survey time period

Q4 2021

Special properties

based on share of households

Citation formats

Distribution of AVOD household market in Latin America Q4 2021, by platform

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 29, 2022
In the fourth quarter of 2021, YouTube accounted for nearly ** percent of all households consuming advertising video-on-demand (AVOD) services in Latin America. Pluto TV and SBT followed, holding and percent of the market, respectively. In 2020, there were over *** million YouTube users in Latin American countries.
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