Subscription video-on-demand (SVOD) services were most popular among viewers of connected TV within the European countries France, the UK, Germany, Italy, Spain, and the Netherlands. SVOD was only more popular than broadcaster video-on-demand (BVOD) by a small margin, however, with BVOD's popularity having grown by nearly ** points from the previous year. Ad-supported video-on-demand (AVOD) grew in popularity nearly equally much, increasing by ** percentage points from the year prior.
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FreeWheel. (September 30, 2022). Most used video streaming platform types when using connected TV among selected countries in Europe as of March 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1311398/most-used-video-platforms-using-connected-tv-europe/
FreeWheel. "Most used video streaming platform types when using connected TV among selected countries in Europe as of March 2022." Chart. September 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1311398/most-used-video-platforms-using-connected-tv-europe/
FreeWheel. (2022). Most used video streaming platform types when using connected TV among selected countries in Europe as of March 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1311398/most-used-video-platforms-using-connected-tv-europe/
FreeWheel. "Most Used Video Streaming Platform Types When Using Connected Tv among Selected Countries in Europe as of March 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Sep 2022, /statistics/1311398/most-used-video-platforms-using-connected-tv-europe/
FreeWheel, Most used video streaming platform types when using connected TV among selected countries in Europe as of March 2022 ÌÇÐÄÆƽâ°æ, /statistics/1311398/most-used-video-platforms-using-connected-tv-europe/ (last visited July 25, 2026)
Most used video streaming platform types when using connected TV among selected countries in Europe as of March 2022 [Graph], FreeWheel, September 30, 2022. [Online]. Available: /statistics/1311398/most-used-video-platforms-using-connected-tv-europe/
