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Share of Gen Z and Millennials who had the intention to buy products manufactured by ethical businesses as of March 2022

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Sources

Release date

April 2022

Region

South Korea

Survey time period

March 2022

Number of respondents

380 respondents

Special properties

Gen Z members and Millennials

Citation formats

Gen Z and Millennials intending to buy eco-friendly products South Korea 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 14, 2022
According to a survey conducted by the Korea Chamber of Commerce Industry in March 2022 among South Korean Gen Z members and Millennials, around **** percent of respondents answered they intended to buy environmentally friendly products by ethical manufacturers even though they were more expensive. Around **** percent answered that the higher price point was a reason to not buy these products.
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