The source did not provide a date of publication. The release date used here is the access date.
StatCounter tracks page views instead of unique visitors to track the frequency of browser usage. Bot activity is removed, and no further corrections are made to the data. For search engines, it is tracked which page view was referred by which search engine (so-called search engine referrals). As of July 2022, the sample size for South Korea was 61,052,905 page views, whereas the mobile device sample size in the country consisted of 32,755,064 page views.
In 2024, Google held around **** percent of South Korea's search engine market share. Following Google was the domestic web portal Naver with a market share of roughtly **** percent. Other search engines were lagging far behind.
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StatCounter. (March 11, 2025). Distribution of the search engine market in South Korea in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1369473/south-korea-search-engine-market-share/
StatCounter. "Distribution of the search engine market in South Korea in 2024." Chart. March 11, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1369473/south-korea-search-engine-market-share/
StatCounter. (2025). Distribution of the search engine market in South Korea in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1369473/south-korea-search-engine-market-share/
StatCounter. "Distribution of The Search Engine Market in South Korea in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Mar 2025, /statistics/1369473/south-korea-search-engine-market-share/
StatCounter, Distribution of the search engine market in South Korea in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1369473/south-korea-search-engine-market-share/ (last visited July 20, 2026)
Distribution of the search engine market in South Korea in 2024 [Graph], StatCounter, March 11, 2025. [Online]. Available: /statistics/1369473/south-korea-search-engine-market-share/
