According to a survey carried out in September 2021 in the United States, only ** percent of respondents. stated they liked to receive coupons and promotions for food and groceries through social media compared to other channels. The low amount, however, was clearly influenced by age. The younger the respondents, the higher the popularity of receiving coupons and promotions through social media, reaching a share of about ** percent among those between the ages of ** and **. Of those aged between 55 and 65, only **** percent enjoyed this method of receive money-saving deals for their food and grocery purchases.
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Appinio & Spryker. (January 25, 2022). Reception of social media promotions and coupons for food and groceries in the United States in 2021, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1293284/us-food-and-grocery-coupons-and-promotions-social-media-reception-by-age/
Appinio & Spryker. "Reception of social media promotions and coupons for food and groceries in the United States in 2021, by age group." Chart. January 25, 2022. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1293284/us-food-and-grocery-coupons-and-promotions-social-media-reception-by-age/
Appinio & Spryker. (2022). Reception of social media promotions and coupons for food and groceries in the United States in 2021, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1293284/us-food-and-grocery-coupons-and-promotions-social-media-reception-by-age/
Appinio & Spryker. "Reception of Social Media Promotions and Coupons for Food and Groceries in The United States in 2021, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Jan 2022, /statistics/1293284/us-food-and-grocery-coupons-and-promotions-social-media-reception-by-age/
Appinio & Spryker, Reception of social media promotions and coupons for food and groceries in the United States in 2021, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1293284/us-food-and-grocery-coupons-and-promotions-social-media-reception-by-age/ (last visited August 05, 2026)
Reception of social media promotions and coupons for food and groceries in the United States in 2021, by age group [Graph], Appinio & Spryker, January 25, 2022. [Online]. Available: /statistics/1293284/us-food-and-grocery-coupons-and-promotions-social-media-reception-by-age/