Figures refer to respondents who either always, very often, or sometimes use each type of paper coupon.
Millennials are defined by the source as being born between 1981 and 1996.
Citation formats
Millennial paper coupon use in the United States 2020, by type
Coupons received in a store were the most popular type of paper coupon used among Millennials in the United States as of ****. Coupons received in the mail and from newspaper coupon books were the second most popular types of coupon among Millennials.
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Valassis. (July 30, 2020). Millennials who use paper coupons when shopping in the United States as of June 2020, by type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1179121/millennial-paper-coupon-use-in-the-us/
Valassis. "Millennials who use paper coupons when shopping in the United States as of June 2020, by type." Chart. July 30, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1179121/millennial-paper-coupon-use-in-the-us/
Valassis. (2020). Millennials who use paper coupons when shopping in the United States as of June 2020, by type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1179121/millennial-paper-coupon-use-in-the-us/
Valassis. "Millennials Who Use Paper Coupons When Shopping in The United States as of June 2020, by Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Jul 2020, /statistics/1179121/millennial-paper-coupon-use-in-the-us/
Valassis, Millennials who use paper coupons when shopping in the United States as of June 2020, by type ÌÇÐÄÆƽâ°æ, /statistics/1179121/millennial-paper-coupon-use-in-the-us/ (last visited July 26, 2026)
Millennials who use paper coupons when shopping in the United States as of June 2020, by type [Graph], Valassis, July 30, 2020. [Online]. Available: /statistics/1179121/millennial-paper-coupon-use-in-the-us/
