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Most important labels and descriptions on products with animal-based proteins for consumers in the United States in 2021

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Sources

Release date

January 2021

Region

United States

Survey time period

November 9 to 10, 2020

Number of respondents

1,009 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "When shopping for protein from animal sources, which labels or product descriptions are most important to you? Select up to three.."

Citation formats

U.S.: Most important labels & descriptions on animal-base proteins for buyers 2021

Published by
F. Watty,
Mar 1, 2022
In 2021, approximately ** percent of participants in a survey conducted in the United States stated that when they shop for protein from animal-based sources, the most important label or product description to them is whether the product is organic. Nearly ** percent of participants mentioned the nutrition facts label as the most important description.
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