The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
The source does not specify the date of the survey or survey method.
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Share of people buying premium brands in the Netherlands 2019, by product category
This statistic displays the share of people mostly buying premium brands in the Netherlands in 2019, by product category. Respondents taking part in this survey were asked whether they buy mostly branded or unbranded products in certain product categories. Just over ** percent stated to buy mostly premium personal care brands. By comparison, this was less than ** percent in the sweet cookies category.
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PwC. (March 20, 2019). Share of people mostly buying premium brands in the Netherlands in 2019, by product category [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 04, 2026, from /statistics/986492/share-of-people-buying-premium-brands-in-the-netherlands-by-product-category/
PwC. "Share of people mostly buying premium brands in the Netherlands in 2019, by product category ." Chart. March 20, 2019. ÌÇÐÄÆÆ½â°æ. Accessed August 04, 2026. /statistics/986492/share-of-people-buying-premium-brands-in-the-netherlands-by-product-category/
PwC. (2019). Share of people mostly buying premium brands in the Netherlands in 2019, by product category . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 04, 2026. /statistics/986492/share-of-people-buying-premium-brands-in-the-netherlands-by-product-category/
PwC. "Share of People Mostly Buying Premium Brands in The Netherlands in 2019, by Product Category ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 20 Mar 2019, /statistics/986492/share-of-people-buying-premium-brands-in-the-netherlands-by-product-category/
PwC, Share of people mostly buying premium brands in the Netherlands in 2019, by product category ÌÇÐÄÆÆ½â°æ, /statistics/986492/share-of-people-buying-premium-brands-in-the-netherlands-by-product-category/ (last visited August 04, 2026)
Share of people mostly buying premium brands in the Netherlands in 2019, by product category [Graph], PwC, March 20, 2019. [Online]. Available: /statistics/986492/share-of-people-buying-premium-brands-in-the-netherlands-by-product-category/