In 2023, a survey in the United States unveiled the shopping channels that were most popular among businesses. *** of professionals surveyed said they were likely to shop on the website or app of suppliers while another ** percent opted for B2B marketplaces.
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BigCommerce. (August 17, 2023). Most used B2B purchase channels in the United States in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1278810/most-used-b2b-purchase-channels/
BigCommerce. "Most used B2B purchase channels in the United States in 2023." Chart. August 17, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1278810/most-used-b2b-purchase-channels/
BigCommerce. (2023). Most used B2B purchase channels in the United States in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1278810/most-used-b2b-purchase-channels/
BigCommerce. "Most Used B2b Purchase Channels in The United States in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Aug 2023, /statistics/1278810/most-used-b2b-purchase-channels/
BigCommerce, Most used B2B purchase channels in the United States in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1278810/most-used-b2b-purchase-channels/ (last visited July 20, 2026)
Most used B2B purchase channels in the United States in 2023 [Graph], BigCommerce, August 17, 2023. [Online]. Available: /statistics/1278810/most-used-b2b-purchase-channels/
