The source provides the following information about the methodology: "The WARC Effective 100 is a ranking of the world’s most awarded campaigns and companies for effectiveness. It compiles the results of award shows that ran the year prior to its publication."
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Most creative advertising campaigns in Latin America 2023
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WARC. (March 11, 2024). Most creative advertising campaigns in Latin America in 2023 (index score) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1180213/most-creative-advertising-campaigns-latin-america/
WARC. "Most creative advertising campaigns in Latin America in 2023 (index score)." Chart. March 11, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1180213/most-creative-advertising-campaigns-latin-america/
WARC. (2024). Most creative advertising campaigns in Latin America in 2023 (index score). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1180213/most-creative-advertising-campaigns-latin-america/
WARC. "Most Creative Advertising Campaigns in Latin America in 2023 (Index Score)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 11 Mar 2024, /statistics/1180213/most-creative-advertising-campaigns-latin-america/
WARC, Most creative advertising campaigns in Latin America in 2023 (index score) ÌÇÐÄÆÆ½â°æ, /statistics/1180213/most-creative-advertising-campaigns-latin-america/ (last visited July 25, 2026)
Most creative advertising campaigns in Latin America in 2023 (index score) [Graph], WARC, March 11, 2024. [Online]. Available: /statistics/1180213/most-creative-advertising-campaigns-latin-america/