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Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019

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Sources

Release date

February 2020

Region

Worldwide

Survey time period

2019

Special properties

excluding e-mail as usage is presumed already

Supplementary notes

The source did not provide information on the sample number and the exact date of survey.
Question: What marketing tools / channels do you currently use?

Citation formats

Most used channels for trade show marketing worldwide 2019

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 19, 2020
According to results of a study conducted in 2019 among global event marketing industry professionals, exhibitor invite programs, paid social ads, and remarketing where the top three marketing tools used in promotion of trade shows. The study assumed that e-mail marketing was already used so commonly that it was not included as one of the options, in order to examine the usage of other tools. In fact, ** percent of respondents indicated e-mail marketing as the most effective tool in marketing their trade shows.
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Topics

Trade show and event marketingExhibition, Convention & Meeting Industry in the U.S.Business travel in the United StatesSocial media and events in the United StatesGlobal business travel
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Access limited to Free Statistics. Premium Statistics are not included.
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