Private label food products that claimed to have no artificial colors or flavors were ** percent more expensive, on average, than branded items with the same claims in the United States in 2019. Conversely, organic private label food was percent less expensive.
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Nielsen. (December 11, 2019). Price difference between private label and branded food product categories in the United State in 2019, by claim [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1100339/branded-private-label-food-price-difference-by-claim-us/
Nielsen. "Price difference between private label and branded food product categories in the United State in 2019, by claim." Chart. December 11, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1100339/branded-private-label-food-price-difference-by-claim-us/
Nielsen. (2019). Price difference between private label and branded food product categories in the United State in 2019, by claim. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1100339/branded-private-label-food-price-difference-by-claim-us/
Nielsen. "Price Difference between Private Label and Branded Food Product Categories in The United State in 2019, by Claim." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Dec 2019, /statistics/1100339/branded-private-label-food-price-difference-by-claim-us/
Nielsen, Price difference between private label and branded food product categories in the United State in 2019, by claim ÌÇÐÄÆƽâ°æ, /statistics/1100339/branded-private-label-food-price-difference-by-claim-us/ (last visited July 27, 2026)
Price difference between private label and branded food product categories in the United State in 2019, by claim [Graph], Nielsen, December 11, 2019. [Online]. Available: /statistics/1100339/branded-private-label-food-price-difference-by-claim-us/
