Mintel selects survey respondents to be proportionally balanced to the U.S. adult population based on the key demographics of gender, age, household income and region.
Specialty foods are defined as foods or beverages of the highest grade, style, and/or quality in their respective categories. Their specialty nature derives from a combination of some or all of the following qualities: uniqueness, origin, processing method, design, limited supply, unusual application or use, extraordinary packaging, or channel of distribution/sales.
Citation formats
Distribution of U.S. specialty food consumers, by generation 2021
This statistic shows the distribution of specialty food consumers in the United States as of 2021, by generation. During the survey, ** percent of the Millennial respondents said that they were likely to purchase specialty foods.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Specialty Food Association. (September 30, 2021). Distribution of specialty food consumers in the U.S. as of 2021 by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/196976/age-distribution-of-us-specialty-food-consumers-2010/
Specialty Food Association. "Distribution of specialty food consumers in the U.S. as of 2021 by generation." Chart. September 30, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/196976/age-distribution-of-us-specialty-food-consumers-2010/
Specialty Food Association. (2021). Distribution of specialty food consumers in the U.S. as of 2021 by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/196976/age-distribution-of-us-specialty-food-consumers-2010/
Specialty Food Association. "Distribution of Specialty Food Consumers in The U.S. as of 2021 by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Sep 2021, /statistics/196976/age-distribution-of-us-specialty-food-consumers-2010/
Specialty Food Association, Distribution of specialty food consumers in the U.S. as of 2021 by generation ÌÇÐÄÆƽâ°æ, /statistics/196976/age-distribution-of-us-specialty-food-consumers-2010/ (last visited July 29, 2026)
Distribution of specialty food consumers in the U.S. as of 2021 by generation [Graph], Specialty Food Association, September 30, 2021. [Online]. Available: /statistics/196976/age-distribution-of-us-specialty-food-consumers-2010/
