Information about the population: Base: German-speaking population aged 14 and older in private households in the place of main residence in the Federal Republic of Germany.
Information on total sample: 2023: 23,524 respondents, representing 70.08 million people
Information on target group "Women" 2023: representing 35.54 million people
Information on target group "Men" 2023: representing 34.54 million people
Further information on methodolgy can be found here.
Citation formats
Interest in information about politics in Germany in 2023, by gender
In 2022, around ** percent of men were generally interested and so were almost ** percent of women. The corresponding survey was conducted among the German-speaking population aged 14 and older. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
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IfD Allensbach. (June 18, 2023). Interest in information about politics among the German population in 2023, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1087772/interest-in-politics-information-germany/
IfD Allensbach. "Interest in information about politics among the German population in 2023, by gender." Chart. June 18, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1087772/interest-in-politics-information-germany/
IfD Allensbach. (2023). Interest in information about politics among the German population in 2023, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1087772/interest-in-politics-information-germany/
IfD Allensbach. "Interest in Information about Politics among The German Population in 2023, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Jun 2023, /statistics/1087772/interest-in-politics-information-germany/
IfD Allensbach, Interest in information about politics among the German population in 2023, by gender ÌÇÐÄÆƽâ°æ, /statistics/1087772/interest-in-politics-information-germany/ (last visited July 21, 2026)
Interest in information about politics among the German population in 2023, by gender [Graph], IfD Allensbach, June 18, 2023. [Online]. Available: /statistics/1087772/interest-in-politics-information-germany/
