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Main discovery or inspiration channels of gift shoppers during the festive season in Spain in 2018

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Sources

Release date

January 2019

Region

Spain

Survey time period

2018

Number of respondents

1,503 Respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

* Respondents answered yes to "will you be or have you been shopping during the 2018 Christmas season, whether it is for you or someone else?"

Citation formats

Festive season gift inspiration channels in Spain 2018

Published by
F. Watty,
Nov 29, 2019
According to the results of a survey conducted with shoppers, in Spain, the physical store was the main source where shoppers found inspiration for their Christmas purchases. Online was cited by ** percent of those surveyed. When it comes to other media, TV was more prevalent than print and outdoor in Spain.
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Christmas shopping in SpainU.S. Christmas season shoppingChristmas shopping in the United Kingdom (UK)Christmas shopping in the NetherlandsChristmas shopping in Latin America
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