| Characteristic | 16 to 24 years | 25 to 34 years | 35 to 44 years | 45 to 54 years | Over 55 years |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
In cooperation with
Rakuten Insight
Release date
October 2022
Region
India
Survey time period
September 8 to 30, 2022
Number of respondents
24,433 respondents
Age group
16 years and older
Special properties
among consumers that own smartwatches or wearable fitness/activity trackers
Method of interview
Online survey
Supplementary notes
Original question: What motivated you to buy a smartwatch and/or fitness/activity tracker? Choose the top two reasons.
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