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Consumers' average spend on holiday gift cards in the United States in 2018, by generation (in U.S. dollars)

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Sources

Release date

January 2019

Region

United States

Survey time period

December 27 to 30, 2018

Number of respondents

1,005 respondents

Method of interview

Online survey

Citation formats

Gift card expenditure of U.S. consumers during the holiday season 2018, by generation

Published by
F. Watty,
Aug 28, 2019
It was reported that Boomers in the United States spent an average of *** U.S. dollars on gift cards during the 2018 holiday season. This figure was almost ** U.S. dollars higher than Millennials, who spent an average of ** U.S. dollars on gift cards.
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