This statistic shows the ranking of gambling companies' spending on advertising in linear TV in Sweden in the first quarter of 2018 and the first quarter of 2019, by Target Rating Point (TRP). During this period, every gambling company increased their TRP, especially Svenska Spel. The company grew its TRP by *** percent to a rate of **. In contrast, ATG increased its TRP by only roughly *** percent in the same period. However, the highest Target Rating Point was reached by Kindred, at ** in the first quarter of 2019.
Target Rating Points are the shares of a target audience that watches or sees a company's commercials and advertisements.
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Dagens Media. (April 8, 2019). Ranking of gambling companies' spending on advertising in linear TV in Sweden in 1st quarter 2018 and 1st quarter 2019, by Target Rating Point (TRP) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1025830/trp-of-gambling-companies-in-sweden/
Dagens Media. "Ranking of gambling companies' spending on advertising in linear TV in Sweden in 1st quarter 2018 and 1st quarter 2019, by Target Rating Point (TRP) ." Chart. April 8, 2019. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1025830/trp-of-gambling-companies-in-sweden/
Dagens Media. (2019). Ranking of gambling companies' spending on advertising in linear TV in Sweden in 1st quarter 2018 and 1st quarter 2019, by Target Rating Point (TRP) . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1025830/trp-of-gambling-companies-in-sweden/
Dagens Media. "Ranking of Gambling Companies' Spending on Advertising in Linear Tv in Sweden in 1st Quarter 2018 and 1st Quarter 2019, by Target Rating Point (Trp) ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Apr 2019, /statistics/1025830/trp-of-gambling-companies-in-sweden/
Dagens Media, Ranking of gambling companies' spending on advertising in linear TV in Sweden in 1st quarter 2018 and 1st quarter 2019, by Target Rating Point (TRP) ÌÇÐÄÆƽâ°æ, /statistics/1025830/trp-of-gambling-companies-in-sweden/ (last visited August 03, 2026)
Ranking of gambling companies' spending on advertising in linear TV in Sweden in 1st quarter 2018 and 1st quarter 2019, by Target Rating Point (TRP) [Graph], Dagens Media, April 8, 2019. [Online]. Available: /statistics/1025830/trp-of-gambling-companies-in-sweden/
