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Data revealed that Pakistan was the least expensive place in the world to get Netflix as of February 2025, with a monthly subscription for the standard plan costing 2.87 U.S. dollars. Egypt and Nigeria followed, with monthly prices for a Netflix subscription amounting to 3.37 and 3.66 U.S. dollars, respectively.

Netflix’s plans and costs

In addition to the standard package, Netflix provides two other plans in its home country, the United States. The premium version is the most expensive plan, but customers can watch content on four different devices, while the standard tiers support two devices. In order to offset income and subscriber losses, the streaming giant launched the ad-supported tier in November 2022. This plan, which is partly financed through advertising, can be acquired for a monthly fee of less than seven U.S. dollars. 

Netflix’s measures in times of crisis

Facing constant and growing competition, as well as an economic downturn, Netflix is making changes in an effort to maintain its dominant position within the video streaming industry. While the service has started to crack down on account sharing in major countries, it announced in February 2023 that it would cut prices in over 100 territories, including especially Central and South American, African, and Asian countries. The latter affects around 10 million Netflix customers and should boost subscriber additions and combat churn in these markets.