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Share of adults with a Netflix subscription in the United States as of August 2021, by generation

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Source

Release date

August 2021

Region

United States

Survey time period

August 9 to 13, 2021

Number of respondents

2,200 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: Do you, or anyone in your household, subscribe to the following? Netflix

Citation formats

Netflix subscriptions in the U.S. 2021, by generation

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 13, 2021
As of August 2021, Gen Zers were the most likely group in the U.S. to have a current Netflix subscription, with ** percent saying that they subscribed to the service, compared to just ** percent of Baby Boomers. Meanwhile, GenXers were the most likely to subscribe in the past, but not anymore.
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