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Share of consumers who purchased clothing in-store in the previous 12 months in Europe in 2023, by country

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Source

Number of respondents

186,889 respondents

Supplementary notes

There were a minimum of 2,000 responses for each country. For some countries it was significantly higher.
Multiple answers were possible.

Citation formats

Consumers who bought clothing in-store from 2022 to 2023 in Europe, by country

Published by
Bruna Rocco,
Oct 19, 2023
In a 2023 survey across Europe, Portugal and Romania were the countries where the highest share of respondents (nearly ** percent) said that they had bought an article of clothing in-store in the past 12 months. At the other end of the scale, only ** percent of respondents in Switzerland said that they had done so.
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Statistics on " Apparel shopping behavior in Europe "

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Overview

5

Spending

7

Shopping behavior

6

Sustainability

8

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Topics

Apparel shopping behavior in EuropeApparel market worldwide Apparel market in the UKFast fashion in EuropeSustainable fashion worldwide
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