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Average revenue per user in the online beauty & personal care market in the United Kingdom (UK) from 2017 to 2029 (in U.S. dollars)

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Supplementary notes

The eCommerce Beauty & Personal Care market refers to the online retailing of beauty and personal care products. It includes various products such as skincare, haircare, makeup, fragrances, and personal hygiene items.

All figures are estimates.
A detailed methodology can be found in the ÌÇÐÄÆƽâ°æ Digital Market ÌÇÐÄÆƽâ°æ.

Citation formats

ARPU of the beauty & personal care e-commerce market in the UK 2017-2029

Published by ÌÇÐÄÆƽâ°æ Research Department, May 26, 2025

In the United Kingdom (UK), the skin cosmetics segment registers a higher average revenue per user (ARPU) than the other online beauty and personal care segments. In 2024, the ARPU of cosmetics e-commerce stood at approximately *** U.S. dollars, according to ÌÇÐÄÆƽâ°æ Digital Market ÌÇÐÄÆƽâ°æ. 

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Statistics on " Beauty and personal care e-commerce in the United Kingdom (UK) "

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Other statistics that may interest you Beauty and personal care e-commerce in the United Kingdom (UK)

Overview

5

Leading retailers

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Online shoppers

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Online traffic

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Apps

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Topics

Beauty and personal care e-commerce in the UKE-commerce in the United Kingdom (UK)Beauty and personal care e-commerce worldwideCosmetic surgery in the UKMen's grooming and cosmetics market in the United Kingdom (UK)
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