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Sports streaming in Europe - statistics & facts

The world of sports viewing is undergoing a period of considerable growth and change, with one-fifth of the global sports rights value being spent by streaming services as of 2025. While the U.S. is a trailblazer when it comes to streaming live sporting events, more and more European consumers are also jumping on the bandwagon. Major digital providers, such as London-based DAZN, Amazon Prime Video, and Paramount, are adapting to this trend and investing a growing amount in sports rights. 

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Published by Julia Stoll, Feb 16, 2026

Key insights

  • Forecast sports rights media spending in Europe in 2030
  • ****bn USD
  • League with the highest sports broadcasting rights revenue in Europe
  • Premier League

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Current statistics on this topic

TV, Video & Film

Share of global spending on sports rights by streaming services 2021-2025

Video Streaming

Most watched sports streaming events in the UK 2024

Video Streaming

Screens used for illegal sports streaming by French live streamers 2024

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Overview

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Overview

Platforms

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Sports leagues and sporting events

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Sports leagues and sporting events

Consumer behavior

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Consumer behavior

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