This graph shows the results of a survey asking which sources consumers considered reliable when searching for information on the sustainability of a clothing brand, in Italy in 2018. According to data, ** percent of respondents trusted third party certifications, while ** percent of consumers believed in information provided by non-governmental organizations. Fashion magazines were the least trustworthy sources, chosen by only ** percent of interviewees.
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Ipsos MORI, & The Changing Markets Foundation. (November 30, 2018). Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI, und The Changing Markets Foundation. "Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is?." Chart. November 30, 2018. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI, The Changing Markets Foundation. (2018). Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is?. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI, and The Changing Markets Foundation. "Which Sources of Information, If Any, Would You Trust If You Wanted to Find out How Sustainable a Clothing Brand Is?." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Nov 2018, /statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI & The Changing Markets Foundation, Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is? ÌÇÐÄÆÆ½â°æ, /statistics/957263/information-sources-on-sustainable-clothing-in-italy/ (last visited July 27, 2026)
Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is? [Graph], Ipsos MORI, & The Changing Markets Foundation, November 30, 2018. [Online]. Available: /statistics/957263/information-sources-on-sustainable-clothing-in-italy/