| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
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October 2017
India
July 10 to July 31, 2017
5,700 respondents
18 years and older
Among 18-25 year olds across 16 cities.
*Target respondents were both male and female from age groups 18-21 years and 22-25 years, belonging to households with durable ownership of CTV, Refrigerator and at least two of: Car, Two Wheeler, Home computer/laptop, Air Conditioner and Washing machine. The respondent was either currently a student of undergraduate or above or employed with education graduate or above. Additionally the respondent was a regular user of internet on the smart phone and member of a social networking site.
Survey question as phrased by the source: More expensive brands are of much better quality.
The source does not specify the type of survey.
