Survey methodology can be found on page 4 and 19 of the report.
In the report, the original question was phrased as follows: "How important are the following attributes in relation to your instore shopping experience? - Sales associate with deep knowledge of the product range"
Citation formats
Knowledgeable sales associate for shopping experience in MENA by country 2017
This statistic describes the share of respondents who stated having a knowledgeable sales assistant is important for their shopping experience in the Middle East and North Africa in 2017, by country. In 2017, the share of respondents from Egypt who stated that a knowledgeable sales assistant is important for their shopping experience was ** percent.
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PwC. (June 19, 2017). Share of respondents who need a knowledgeable sales assistant for their shopping experience in the Middle East and North Africa in 2017, by country [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/737916/mena-importance-of-knowledgeable-sales-assistant-for-shopping-experience-by-country/
PwC. "Share of respondents who need a knowledgeable sales assistant for their shopping experience in the Middle East and North Africa in 2017, by country." Chart. June 19, 2017. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/737916/mena-importance-of-knowledgeable-sales-assistant-for-shopping-experience-by-country/
PwC. (2017). Share of respondents who need a knowledgeable sales assistant for their shopping experience in the Middle East and North Africa in 2017, by country. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/737916/mena-importance-of-knowledgeable-sales-assistant-for-shopping-experience-by-country/
PwC. "Share of Respondents Who Need a Knowledgeable Sales Assistant for Their Shopping Experience in The Middle East and North Africa in 2017, by Country." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 19 Jun 2017, /statistics/737916/mena-importance-of-knowledgeable-sales-assistant-for-shopping-experience-by-country/
PwC, Share of respondents who need a knowledgeable sales assistant for their shopping experience in the Middle East and North Africa in 2017, by country ÌÇÐÄÆÆ½â°æ, /statistics/737916/mena-importance-of-knowledgeable-sales-assistant-for-shopping-experience-by-country/ (last visited July 31, 2026)
Share of respondents who need a knowledgeable sales assistant for their shopping experience in the Middle East and North Africa in 2017, by country [Graph], PwC, June 19, 2017. [Online]. Available: /statistics/737916/mena-importance-of-knowledgeable-sales-assistant-for-shopping-experience-by-country/