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Most popular shopping destinations for back-to-college consumers in the United States in 2026

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Sources

Release date

July 2026

Region

United States

Survey time period

July 1 to July 8, 2026

Number of respondents

7,677 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

The date of release is the date of last access.

Citation formats

Back-to-college shopping in the U.S.: anticipated shopping location 2026

Published by
F. Watty,
Jul 16, 2026

In 2026, U.S. consumers were asked where they would do their back-to-college shopping. Approximately ** percent of respondents planned to visit online retailers for their back-to-college needs, making it the most popular option that year. Many shoppers also intended to visit discount and department stores.

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Statistics on " Back-to-college market "

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Other statistics that may interest you Back-to-college market

Overview

8

Average expenditure by category

6

Total expenditure by category

6

Consumer behavior

8

Attitudes towards college

6

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Topics

Back-to-college Housing for students in the U.S.Back-to-school College student health in the U.S.Impact of inflation on consumer behavior
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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$199 USD
per month, billed annually 1
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  • Premium Statistics

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For teams of up to 99 users
Talk to sales for pricing
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